MISSION: Increase profitsSTRATEGY: Recruit pioneersTACTICS: Enable teamDEMOS: Internet, intranet, and extranet sitesRÉEUMÉ: About infotektEMAIL: Contact infotekt
MISSION: Increase profits
Movie set for Fritz Lang's "Metropolis" (1 of 3)Our mission is dictated by the nature of the World Wide Web.

Achieve web presence

Web presence is of vital importance to your organization. It is the virtual interface between you, your customers, employees, and business partners. A good corporate interface increases sales and productivity. A bad corporate interface does the opposite. Hence, our mission is supremely excellent web presence.

Web presence is Internet, intranet, and extranet sites:

  • Internet sites
    External sites, open to the general public, that sell products.

  • Intranet sites
    Internal sites, restricted to employees, that increase productivity.

  • Extranet sites
    External sites, restricted to business partners, that strengthen strategic alliances.

These are the three parts of our mission.

Achieve supreme excellence

Supreme excellence is maximum quality and quantity:

  • Quality
    Quality is popularity. For sites and servers, popularity is the rate at which a site is visited by its customers.

  • Quantity
    Quantity is market share. For a site, market share is the percentage of possible customers who visit the site. For a server, market share is the percentage of possible sites it supports.

Supreme excellence is maximum popularity and market share of Internet, intranet, and extranet sites.

Achieve the most popular sites

As dictated by the nature of the web, our mission is the maximum number of popular Internet, intranet, and extranet sites. This mission suggests its own strategy.

INFOTEKTUR: Information Architecture for the Internet© 2000 Kurt Ament